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The domain name is what follows www. Your first decision is whether you will use the name of your company as your domain name, an abbreviation, or a word or words which summarize your service or product. If you rely on advertising or promotion to bring in visitors, then we suggest using your company name. However, if you plan to bring in most new customers via search engines, then your primary service or product should be embedded in the domain. The domain name is one of the six criteria search engines check when they decide how high to rank you in a search. This can
make the difference between a lot of traffic or not. Click here to learn more about domain names. -
Once you have determined your domain name, you need hosting space. Your web site must physically reside on a computer that's connected to the internet. Web hosting companies provide the equipment, a high-speed connection to the internet and monitor your site to make sure it is always available. Hosting companies typically charge a one-time setup fee in addition to the monthly hosting fee. The monthly fees differ depending on what plan you choose, based on size, data transfer, database requirements, etc., and of course the hosting company's level of service. We offer SUPPERIOR web hosting with ZERO setup fees as low as $9.95/month. Beware of hosting companies which charge a very small fee, your service will reflect your choice, (click here for more information).
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Now, you have the domain name and the hosting space. At this point, you must make the choice to either have a professional web site design firm create a web site for you, or pay a monthly fee for a template web site. Lots of online web design businesses nowadays offer thousands of template websites with "EASY to use software for as low as $4.95/month." What these companies don't tell you is that you are the one who will build the web site pages. The truth is, what do you know about designig a web site? There are a miriad of technical and design issues involved in developing a professional online presence and most importantly, generating the kind of traffic you need. Remember, your website is your online electronic brochure; do you really think that a poorly designed brochure will have a positive impact on you business? Basically, these template web solutions will not serve your needs as a business. Sooner or later every business realizes that they need a professionally designed web site. Make a smart business decision and take the short cut.
Click here to contact A. I. Technology Group for a customized and professionally designed web site. Click here to view custom web site design packages.
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- To make an immediate, clear impression means you have to categorize your services or products into easy-to-understand categories. We will design the categorization and navigation for you; however, we need to know what are the sections you want to have on your site. Lastly, it is always recommended to have "About us" and "Contact us" sections.
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- We work from photographs, disks, e-mailed jpgs, transparencies, or brochure material. Tightening up contrast, cleaning up the color, deleting unrelated material, and dropping out backgrounds (to decrease loading time) often takes ten minutes per graphic or more. Choose your photographs carefully and we will clean them up and position them strategically in the pages or let us choose photos for you which will complement your business image.
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- We do not charge for text if you transmit it to us electronically. We will format and beautify the text to make it suitable for a professional web site. Remember, webtext should be short, clear, concise, and easy to read.
- - Your website's colors and design should match your established marketing materials; however, if you don't have an existing marketing theme, we will work with you to develop one.
